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About Us

We've researched and diagrammed the greatest plays in sports history so fans can relive them.

These moments are more than just the play - they're about shared memories and a shared love for your team.


We strive on being a technical brand that depicts accurate representations of how the plays occured while still providing a clear and aesthetic product for fans to enjoy.

Why Playbook?

We're a small business built by sports fans just like you.

With less than 5 full-time employees, we take pride in our work. It's difficult to go up against the multi-billion dollar corporations with their infinite marketing budget...

Instead, we focus on doing what we do best - producing high quality products that fans love and enjoy.

Make Playbook your preferred sports merch destination and help support small and local businesses.

This company all started as a gift for my brother and has steadily evolved as we've grown and hired some pretty amazing people to help push us further. Check out our team below!

Our Team

Austin Lockwood

Founder


Favorite Play

"The Invincibles"
Arsenal vs Tottenham (2004)

Outside of Work
We try to get outdoors with our daughters as often as we can -- parks, hikes, swimming.
Love soccer, reading, and spend too much time thinking about ops/process automation. Excited to get traveling again and work through a bucketlist of sporting events.

Alex Sears

CEO


Favorite Play

"Dallas Dagger"
Packers vs Seahawks (2017)

Outside of Work
I love sports and staying active. Typically play soccer several times a week and love to surf and snowboard when the conditions are right.
My other passion is traveling; 35+ countries and counting!

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Teague Harvey

Engineer


Favorite Play
"Lavelle's Run"
USA Womens vs Japan (2015)

Outside of Work
In my spare time, I like to do flips, various circus things, and be active and in the outdoors. I'm also studying to be a 'Alexander Technique' teacher - a process of unlearning habitual movement patterns

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Shawn Schacht

Customer Support Specialist


Favorite Play
"Reggie's 8 in 9'
Pacers vs Knicks (1995)

Outside of Work
Currently pursuing a Business degree with a focus on information processing. When I'm not hitting the books, I love to hit the links and play golf. I also have a weakness for delicious Mexican food and will never say no to a good taco.

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Alex Sears

Social Media Manager


Favorite Play
"Iverson crossover"
76ers vs Bulls (1997)

Outside of Work
I play in year round city basketball leagues, and I’m a national champion in Taekwondo. I love bike riding, and just being outside in general. I want to travel to every place I can!

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